Despite the primary emphasis by most company leaders on things like sales goals, progressive benchmarks, and industry awards, most organizations are truly defined by their Talent Brand more than we’d like to think. Talent Brand, often known as “company culture” describes the unique personality of your business. It’s not stated outright like your mission statement, but it is [...]
How Getting Along Builds the Talent Brand HR and Marketing may seem like an odd couple, but contrary to popular belief, these two key groups don’t have to be mere business acquaintances. The truth is, the whole company can benefit immensely when these two departments play nice and join forces to collaboratively build a brilliant Talent Brand. In [...]
The Best Personality Types for Accounting and Finance Jobs Personality type can be an astute indicator of how satisfied an individual will be in his or her job. In fact, many employers today utilize various personality tests to determine how well a candidate is likely to thrive in a certain position. Examining personality type is especially important in [...]
Traits of Today's Brightest Financial Leaders In today’s ever-changing, technology-filled, marketplace the way we do business is constantly evolving. The role of today’s CFO is transforming too. From responsibilities in place, to technologies used and challenges faced, a lot has changed for the modern CFO. How Today’s CFO is Different Perhaps the greatest change CFOs have been forced [...]
Why Engaging Employees Should Be Your Biggest Marketing Effort Most companies spend money on marketing. Creating brand awareness, driving sales, and attracting top-tier talent are all typical goals of these budgetary decisions. But what if we told you that your greatest brand ambassadors are sitting right beside you? That’s right, your employees have the potential to be your [...]
Client Experience: More Than Just Customer Service In the past, “customer service” was an all-encompassing term used to describe the interactions between sales associates, other company representatives, and customers. Customer service was primary associated with fielding requests and complaints and providing a smooth customer experience if problems arose. Now as retail drastically evolves from brick-and-mortar shops to primarily [...]
With a surplus of more than one million cybersecurity jobs available today, the cybersecurity industry is experiencing a short supply of skilled workers with a huge demand for talent. For small businesses and large corporations alike, this trend is expected to continue for years to come. As businesses store more and more sensitive company information behind network firewalls [...]
As work and life become increasingly digital, a skilled cybersecurity department is critical for your business, and it’s not hard to see why. Google the term “cyber attack,” and you’ll find names like eBay, TJX, and even Target on the list of recent victims. When sites like these are hacked, it allows the intruder access to the sensitive [...]
The advancement of technology and the improvement of systems has changed the way businesses do virtually everything. These advancements also prompted changes in management style and requirements, particularly for an HR leader. In the past, an HR leader was tasked with less complex responsibilities like record keeping, compliance, fostering employee relationships, and hiring and firing employees in a [...]
The time has come. Millennials are reaching an age where they’re now assuming leadership positions. As a generation that’s arguably gotten a bad rap for being overconfident and under-qualified, the oncoming millennial takeover is concerning to some employers. And while some fail to see the leadership skills of this demographic, we can tell you one thing: millennials have [...]
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